When it comes to activating volunteers, gamification is one of the best tools in the book. That’s what the ALS Association discovered with its ice bucket challenge, which raised more than $100 million for ALS, courtesy of three million plus people. Now the champions of Hunger Action Month are following suit.
Hunger equality and hunger action are both causes just about anyone can rally around. According to Feeding America, 49.1 million Americans lived in food insecure households, including 33.3 million adults and 15.8 million children in 2013. Poverty and hunger statistics are even more alarming in communities like the San Francisco Bay Area, where hunger is a daily threat to 1 in 4 people.
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Causecast powers the world’s most innovative workplace giving and volunteering programs, helping leading brands attract, retain and inspire talent, while driving change through meaningful cause engagement. In 2017 our blog was honored for CSR by PR News.
